Mechanisms Mechanisms are important in many aspects of modern life. They adjust the focus on your smart phone camera, put the wheels down when a plane is coming in to land, allows automobiles, trains, trucks and ships to move and … Continue reading →

Branding So what is Branding? Well, it is one of the most important concepts in business. Simply put, your Brand encapsulates your promise to your customers. As an engineer who was running an Electronics Design business, I was your typical … Continue reading →

2016 Australian Technical Events My thanks go to Paul Daniels of Circuit Challenges and LC Circuits for preparing most of this list and to Joseph Madeley of IDC Technologies for details on their events.   International Conference on Computer Modelling and Simulation 18-19 Jan 2016 … Continue reading →

Technology Selection Before we look at how to choose a Technology, what does Technology mean? In very general terms, Technology is understanding how stuff works and how to get it to do what you want. There is lots of different … Continue reading →

Requirements Capture Product Development is the core process your use when you have a great idea for a new product, or an improved version of an existing one. The very first step is to define what it is meant to … Continue reading →