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Artificial Intelligence Usage Now

Friday 20th April 2018

Artificial Intelligence

There has been hype about Artificial Intelligence, or AI, ever since we starting thinking about creating it. Moves to create truly independently thinking systems are still struggling but expert and self-learning systems have made a lot of progress.


So I was interested to get an email from Karthik Reddy of  with a new blog post from them about how brands are using AI to enhance their marketing.


Here is a snippet. Click on it for a more readable version.


Artificial Intelligence Use Now

Artificial Intelligence Use Now

The projection that really interested me is “100% of IoT initiatives will be supported by AI by 2019″. That is a pretty substantial claim. And of course not all the support will be in field as the processing power to make a difference is usually in the back end systems. Given we do a lot of projects for devices that fit the Internet of Things category I’m fairly confident that this is likely to be true. I’m not convinced it will be 100% but it will be high. And this is because once you have devices in the field gathering data, you start making connections between the data and outcomes, and then it becomes valuable.


A good example of this is the arcHUB Smart Cities Sensor devices. Once you have the data, you can learn a lot from it. And then you can start making better decisions. And then you can actually measure the improvements.



Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

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